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RSA Animate – Thought Provoking Speeches, Profoundly Engaging Presentation

April 4, 2011 by Josh Caldwell

I’m absolutely blown away by the RSA Animate videos, not just because the topics they discuss are fascinating, but because the way they are presented is so thoroughly engaging. The high-speed hand-drawn animations not only help illustrate (pun intended) the topics and themes, but they do so in a way that is far more effective than simple static images (ala PowerPoint). Why? I think it’s because there is constant visual stimulation to keep your attention rapt. But it’s not that constant stimulation alone that is effective – we’ve all seen offensively over-animated PowerPoints, right? These videos work because all of that animation contains meaning. As opposed to a few select images used to illustrate a few select points, the illustrations in these videos provide a full visual accompaniment to the auditory stimulus (practically word for word). Here are a couple of my favorites to check out.

RSA Animate – Changing Education Paradigms

RSA Animate – The Internet in Society: Empowering or Censoring Citizens?

RSA Animate – Drive: The surprising truth about what motivates us

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